Volume 14, Issue 3 (2024)
ORMR 2024, 14(3): 93-116 |
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mollaei F, Khalil Nezhad S, Karimi Alavijeh M, Haghighi kafash M. Presenting digital transformation model based on Meta Synthesis method. ORMR 2024; 14 (3) :93-116
URL: http://ormr.modares.ac.ir/article-28-67880-en.html
URL: http://ormr.modares.ac.ir/article-28-67880-en.html
1- Doctoral student in Business Administration, Department of Business Administration, Faculty of Management and Accounting, Allameh Tabatabai University,Tehran, Iran. , mollaei.fateme@atu.ac.ir
2- Assistant Professor, Department of Business Management, Faculty of Management and Accounting, Allameh Tabatabai University, Tehran, Iran.
3- Associate Professor, Department of Business Management, Faculty of Management and Accounting, Allameh Tabatabai University, Tehran, Iran.
4- Associate Professor, Department of Business Administration, Faculty of Management and Accounting, Allameh Tabatabai University, Tehran, Iran.
2- Assistant Professor, Department of Business Management, Faculty of Management and Accounting, Allameh Tabatabai University, Tehran, Iran.
3- Associate Professor, Department of Business Management, Faculty of Management and Accounting, Allameh Tabatabai University, Tehran, Iran.
4- Associate Professor, Department of Business Administration, Faculty of Management and Accounting, Allameh Tabatabai University, Tehran, Iran.
Abstract: (147 Views)
In recent years, digital transformation has created a revolution in the way companies do business and their relationships with customers, suppliers, and other stakeholders, and has led to the growth of innovation and increased value offered to customers. On the other hand, some organizations, lacking a deep understanding of the concept of digital transformation, consider it a partial and project concept; This is despite the fact that digital transformation is a complex and continuous activity that can significantly affect a company and its activities. In fact, digital transformation can be seen as a deep transformation of business activities, processes and technologies to take advantage of opportunities and changes through a combination of digital technologies. Now, in this article, we are going to examine the digital transformation with the Meta Synthesis method. The present research is applied from the point of view of the goal, and in this research, the Meta Synthesis method and the approach of Barroso and Sandelowski (2007) have been used to review the research literature. The statistical population of the research includes research conducted in the field of digital transformation. The data collection tool is open coding to identify themes and components of digital transformation. In this study, to identify the components of digital transformation, 36 codes were identified as basic themes. Among these, 16 codes were selected as organizing themes and 4 codes were identified and formed as overarching themes with the titles of "planning, soft structures, capabilities, technology and communication".
Article Type: Original Research |
Subject:
Strategy and Management
Received: 2023/03/4 | Accepted: 2023/08/12 | Published: 2024/11/30
Received: 2023/03/4 | Accepted: 2023/08/12 | Published: 2024/11/30
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