Volume 2, Issue 1 (2012)                   ORMR 2012, 2(1): 21-43 | Back to browse issues page

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Providing a Model for Measuring Organizational Strategic Intelligence: Iranian Organizations Using Business Intelligence Software. ORMR. 2012; 2 (1) :21-43
URL: http://ormr.modares.ac.ir/article-28-7377-en.html
Abstract:   (5330 Views)
In recent years, the continuous changes of business environment have demanded the organizations to control their internal and external environments and to analyze the information obtained from these changes. Due to this, the organizations are able to seize the opportunities and to deal with the threats. In this regard, providing required information of each department of the organizations, the organization strategic intelligence systems, as new tools, assist the managers to do their best regarding the opportunities and threats. Thus, identifying the different kinds of intelligence based on each department of the organization's information needs to make proper decisions; this study aims at designing an innovative model for measuring organization strategic intelligence from both perspectives of internal and external environments. For the purpose of this study, the required data was collected through delivering a questionnaire to the organizations which used the business intelligence systems. The validity of the provided model was evaluated through using discriminant validity, convergent validity and structural equation modeling. The findings reveal that organization strategic intelligence is measured through internal intelligence and external intelligence. Moreover, the Iranian organizations have reported an average level of strategic intelligence which indicates the necessity of better understanding and optimized implementation of these systems.
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Article Type: Research Paper | Subject: a
Received: 2012/12/27 | Accepted: 2013/04/28 | Published: 2013/04/28

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