شناسایی و اولویت‌بندی عوامل حیاتی موفقیت پیاده‌سازی هوش تجاری مرتبط با عوامل انسانی با استفاده از فن DEMATEL

نوع مقاله : توصیفی و نظرسنجی

نویسندگان
1 دانشجوی دکتری مدیریت منابع انسانی، دانشکده مدیریت، دانشگاه خوارزمی، تهران، ایران.
2 استادیار، گروه مدیریت بازرگانی، دانشکده کسب‌و‌کار و اقتصاد، دانشگاه خلیج فارس، بوشهر، ایران.
3 دانش آموخته دکترای مدیریت توسعه، دانشکده مدیریت، دانشگاه تهران، تهران، ایران
چکیده
عواملهای مختلفی در پیادهسازی موفق سیستم هوش تجاری نقش بازی میکنند. این در حالی است که اغلب عواملهای فناورانه و ابزارگونه هوش تجاری موردتوجه پژوهشگران، مدیران و سرمایهگذاران بوده است. در پژوهش حاضر با بهرهگیری از رویکرد مدیریتی هوش تجاری، عواملهای حیاتی موفقیت پیادهسازی هوش تجاری مرتبط به عوامل انسانی با استفاده از ادبیات و نظرات خبرگان شناسایی و رتبهبندی شدند. به این منظور برای گردآوری دادهها از رویکرد مرور ادبیات تممحور کرسول استفاده شد که از تعداد 121 منبع بهعنوان جامعه آماری، تعداد 33 منبع با استفاده از معیارهایی خروج معالعه انتخاب گردید. به این ترتیب خوشهها و عوامل انسانی اثرگذار بر موفقیت هوش تجاری استخراج شدند و مبنایی برای تدوین پرسش‌نامه مبتنی بر مقایسههای زوجی قرار گرفت. با بهرهگیری از نظرات ده خبره حوزه هوش تجاری برای تجریه و تحلیل دادهها از فن دیمتل که به بهترین وجه روابط تأثیرگذاری و تأثیرپذیری را نشان میدهد، استفاده شد. روایی محتوا پرسشنامه از راه خبرگان حوزه کسبوکار هوش تجاری و قابلیت اعتماد پرسش‌نامه نیز به کمک روش آلفای کرونباخ مورد تأیید قرار گرفت. نتایج نشان داد که از بین چهار خوشه عوامل مرتبط با اعضای گروه، عوامل مرتبط با مدیر پروژه، عوامل مرتبط با پذیرش و همکاری کاربران و عوامل مرتبط به سازمان بهتریتب عوامل مرتبط به سازمان و عوامل مرتبط به مدیر طرح از عوامل علی اثرگذار بر دیگر عوامل هستند.
کلیدواژه‌ها

موضوعات


عنوان مقاله English

Identifying and prioritizing critical success factors in implementing business intelligence related to human factors; using the DEMATEL technique

نویسندگان English

Somayeh Bakhshandeh 1
heidar ahmadi 2
Smaeil Shaaabany 3
1 Ph.D. Student in Human Resource Management, Faculty of Management, University of kharazmi, Tehran, Iran
2 Assistant Professor, Faculty of Business and Economics, Persian Gulf University
3 . Ph.D. in Development Management, Faculty of Management, University of Tehran, Tehran, Iran
چکیده English

Various factors play a role in the successful implementation of the business intelligence system. However, often, technological and instrumental factors of business intelligence have been considered by researchers, managers and investors. Therefore, in our research, we decided to use the business intelligence management approach to identify and rank the critical factors for the success of the implementation of business intelligence related to human resource factors, using the literature and opinions of experts. Therefore, for data collection, the Creswell’s thematic literature review was used, from which 121 sources were selected as the statistical population, 33 sources were selected using the exclusion criteria, and thus clusters and human factors influencing on the success of business intelligence was extracted and became the basis for a questionnaire based on pairwise comparisons. Utilizing the opinions of ten business intelligence to analyze the data, DEMATEL technique was used, which best shows the relationships of influence and effectiveness. The content validity of the questionnaire was confirmed by business intelligence experts and the reliability of the questionnaire was determined by Cronbach's alpha method. The results showed that among the four clusters, factors related to team members, factors related to the project manager, factors related to user acceptance and cooperation and factors related to the organization, respectively, factors related to the organization and factors related to the project manager are causal factors influencing on other factors.

کلیدواژه‌ها English

Critical Success Factors for Implementing Business Intelligence
Human Resource Factors
Creswell’s Thematic Literature Review
DEMATEL Technique
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