Download citation:
BibTeX | RIS | EndNote | Medlars | ProCite | Reference Manager | RefWorks
Send citation to:

---

The purpose of this study is to examine the correlation between canonical variables (x component) of organizational commitment, including (affective commitment, normative and continuous variable) and quality of services provided to employees (y components), including (responsibility, reliability, trusting, empathy, tangibility). These two sets of change variables are taken to be a suitable model for determining the relationship between Y components. Also it would use to provide a prediction method for y components using canonical correlation. At first, the theoretical model and the theories between the variables were developed and for surveying the research theories structural equation was used. ansar bank counter staves of Tehran city are the statistical population. 320 employees were picked based on the Morgan table using random sampling. A questionnaire was used to collect data, and its reliability and validity assessed by Cronbach's alpha and confirmatory factor analysis. Results of canonical correlation showed a good linear combination between organizational commitment and service quality offered by them. Affective and normative commitment has direct relation with quality components, and continuance commitment correlated inversely with quality components. Normative commitment in empathy have the greatest role in creating the first canonical correlation coefficient as well as a comparison with other canonical variables.

Keywords: Organizational Commitment, quality of service to customers, canonical correlation coefficient Industry

Full-Text [PDF 322 kb]   (6492 Downloads)    

Add your comments about this article : Your username or Email:

---