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Tarbiat Modares University Press
Organizational Resources Management Researches
Volume 10, Issue 4 (2021)
Investigating the Effect of Internal Marketing on the Performance of Knowledge-Based Companies Located in Hamedan Science and Technology Park: The Mediating Role of Market Orientation
P. 1-29
Ali Asghari Sarem
,
Mostafa Rezaei Rad
,
Davood Torkamani
,
Mehdi Saeedi
Abstract
(3503 Views)
|
Full-Text (PDF)
(2045 Downloads)
Identifying and prioritizing critical success factors in implementing business intelligence related to human factors; using the DEMATEL technique
P. 31-51
Somayeh Bakhshandeh
,
Heidar Ahmadi
,
Smaeil Shaaabany
Abstract
(3453 Views)
|
Full-Text (PDF)
(1649 Downloads)
Dynamic Digital Marketing Model for High-Tech export
P. 53-79
Mohsen Pakparvar
,
Mohammad Mahmoodi meymand
,
Ali Rajabzadeh
,
Mirzahassan Hosseini
Abstract
(3424 Views)
|
Full-Text (PDF)
(1959 Downloads)
An Optimization Model for Perishable Products Pricing (Case of OK chain store)
P. 81-102
Mahmoud Dehghan Nayeri
,
Adel Azar
,
Roghayeh Hadad
Abstract
(3030 Views)
|
Full-Text (PDF)
(2167 Downloads)
Designing a facilitating environment for transferring learning to higher education
P. 103-125
Elhamsadat Soleimani
,
Ali akbar Aminbeidokhti
,
Mahmood Najafi
,
Mortaza Karami
Abstract
(2865 Views)
|
Full-Text (PDF)
(1970 Downloads)
A framework for Employee Relationship Management in public organizations Case Study: Tondgooyan Oil Refining Company
P. 127-146
Reza Tahmasebi
,
Jabar Babashahi
,
Narjes sadat Lajevardi
Abstract
(3797 Views)
|
Full-Text (PDF)
(2885 Downloads)
Antecedents of brand authenticity and its role in the formation of word of mouth (Case study: Tavazo nuts)
P. 147-175
Asadollah Kordnaeij
,
Meysam Shirkhodaie
,
Fatemeh Asghari Goudrzi
,
Soheil Nejat
Abstract
(3372 Views)
|
Full-Text (PDF)
(2528 Downloads)
Developing a New Product Development Model Emphasizing on Environmental Considerations and Consumer Participation
P. 177-191
Mojtaba Amiri
,
Tahmoores Hassangholipoor
,
Hosein Rahmanseresht
,
Meisam Nasiri
Abstract
(2061 Views)
|
Full-Text (PDF)
(1654 Downloads)
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