Volume 10, Issue 4 (2021)  

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XML Persian Abstract Investigating the Effect of Internal Marketing on the Performance of Knowledge-Based Companies Located in Hamedan Science and Technology Park: The Mediating Role of Market Orientation
P. 1-29
Ali Asghari Sarem , Mostafa Rezaei Rad , Davood Torkamani , Mehdi Saeedi
Abstract (3235 Views) | Full-Text (PDF) (1794 Downloads)

XML Persian Abstract Identifying and prioritizing critical success factors in implementing business intelligence related to human factors; using the DEMATEL technique
P. 31-51
Somayeh Bakhshandeh , Heidar Ahmadi , Smaeil Shaaabany
Abstract (2893 Views) | Full-Text (PDF) (1361 Downloads)

XML Persian Abstract Dynamic Digital Marketing Model for High-Tech export
P. 53-79
Mohsen Pakparvar , Mohammad Mahmoodi meymand , Ali Rajabzadeh , Mirzahassan Hosseini
Abstract (3145 Views) | Full-Text (PDF) (1657 Downloads)

XML Persian Abstract An Optimization Model for Perishable Products Pricing (Case of OK chain store)
P. 81-102
Mahmoud Dehghan Nayeri , Adel Azar , Roghayeh Hadad
Abstract (2777 Views) | Full-Text (PDF) (1856 Downloads)

XML Persian Abstract Designing a facilitating environment for transferring learning to higher education
P. 103-125
Elhamsadat Soleimani , Ali akbar Aminbeidokhti , Mahmood Najafi , Mortaza Karami
Abstract (2464 Views) | Full-Text (PDF) (1698 Downloads)

XML Persian Abstract A framework for Employee Relationship Management in public organizations Case Study: Tondgooyan Oil Refining Company
P. 127-146
Reza Tahmasebi , Jabar Babashahi , Narjes sadat Lajevardi
Abstract (3501 Views) | Full-Text (PDF) (2605 Downloads)

XML Persian Abstract Antecedents of brand authenticity and its role in the formation of word of mouth (Case study: Tavazo nuts)
P. 147-175
Asadollah Kordnaeij , Meysam Shirkhodaie , Fatemeh Asghari Goudrzi , Soheil Nejat
Abstract (3063 Views) | Full-Text (PDF) (2201 Downloads)

XML Persian Abstract Developing a New Product Development Model Emphasizing on Environmental Considerations and Consumer Participation
P. 177-191
Mojtaba Amiri , Tahmoores Hassangholipoor , Hosein Rahmanseresht , Meisam Nasiri
Abstract (1875 Views) | Full-Text (PDF) (1431 Downloads)

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